The Radio Broadcasters Association
(RBA) exists to maintain high standards of commercial radio
broadcasting in New Zealand and to represent the commercial radio
industry to its many partners and stakeholders within government,
business and the community.
We work with the New Zealand Music
industry - currently towards voluntary local content targets of 20%.
We work with Local Communities -
commercial radio stations in centres throughout New Zealand support
countless community activities and events.
We work with education and training
We work with the advertising industry
and co-ordinate radio audience research.
We work to promote radio broadcasting
excellence - we organise the annual NZ Radio Awards.
We work on the development of
advertising and broadcasting standards and industry self-regulation.
An Auckland landmark, The Sky
Tower, from which many of the city's commercial radio services are
The RBA is located on level 3 of
the Textile Centre in Kenwyn Street, Parnell, Auckland.